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Latest update： 12/10/2023 17:51:24

SHINKAWA Co., Ltd.

Japan jewelry　
OTAFUKU PEARL　
OTAFUKU made in Japan

Our original jewelry is produced in Tokyo and Kofu,, and we carry out everything from stone procurement to design production under a gem identification qualification we obtained in the US. We are also putting effort into jewelry renovation by having store managers and young craftspeople launch brands such as CHEVAR and ESPRIT, respectively, in order to meet the diversifying needs of our customers during the COVID-19 pandemic. We are advertising on social media, etc., with the theme of "making jewelry passed down from generation to generation into a modern form", we announced OTAFUKU PEARL as Japanese jewelry 4 years ago, we are developing pearl products using traditional Japanese technologies while being aware of inbound and exports, and we make product proposals that apply traditional craft techniques to metal products and natural stones under the concept of made in Japan

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Sales Pitch

Japanese Traditional Technologies and Japanese Legends: Contemporary Japan Accessories

OTAFUKU PEARL    OTAFUKU made in Japan

In 2019, we began manufacturing pearls and other products with traditional craftsmanship lacquered as Japanese jewelry, with an awareness for inbound tourism. In collaboration with a workshop in Kofu, we visited the workshop to engage in manufacturing, and we were able to broaden our encounters with artisans in Kofu, and we announced a new brand name, OTAFUKU PEARL. However, during the COVID-19 pandemic there were no inbound tourists, and so we have been shifting our products to Japanese customers. Rather than pearls, which are familiar to Japanese people, we have discovered techniques apply mother-of-pearl and lacquer paint (makie) to crystal and exposed metal that does not easily peel off. We have exhibited these products at jewelry fairs in Yamanashi and Tokyo together with lacquer paint artisans. Our quartz crystal products are hand-rubbed by the only hand-running craftsperson in Japan, and then decorated with mother-of-pearl and lacquer. Mokume-gane, which is a wood grain technique used for sword guards, is used as an accessory, and no two products that we commission and sell are alike. Announcement of OTAFUKU made in Japan. Products that do not contain pearls or shellfish products

Trademarks

Trademark Registration No. 6186354
Trademark: OTAFUKU PEARL

Inbound and Exports

For the past 5 years we have been manufacturing Japanese jewelry and accessories with traditional Japanese craftsmanship which were originally for inbound tourism as Japan jewelry with consideration export. We are intending to use our handcrafted products, no two of which are the same, such as tin hand-forged lipped bowls and sake cups, for overseas exhibitions and other events, with a focus on BtoC. We will also try to export them overseas with a view to opening stores overseas.
OTAFUKU PEARL and OTAFUKU brand made in Japan have the background of Japanese traditions known as Otafuku-san
The brand was developed as a gift product that brings a lot of well-being, one that brings together the skills of artisans that know the crafts of Japan, such as traditional Japanese techniques and craftsmanship.  Moreover, we propose to the world, through jewelry, the theme of products from the peaceful city of Hiroshima, from the Seto Inland Sea to Miyajima in Hiroshima Prefecture.