Corporate
Profile

Sales Pitch

Features

Outstanding reliability in food processing machines

We boast nationwide name recognition and market share in food processing machines, especially slicers and mincing machines for meat processing. Our products are widely used by butchers, major ham manufacturers, major supermarkets, food processing plants that make frozen foods and products for convenience stores, and government offices.
Few manufacturers specialize in meat slicers, and this category is not generally visible to the public, but since our founding, we have built relationships of trust by making products while being closely attentive to our customers.

Nationwide sales networks

Our sales network spans from Hokkaido to Okinawa. Our direct sales office handles eastern Japan, and our affiliate, Watanabe Foodmach Co., Ltd., handles everything for western Japan, from sales to post-purchase maintenance. As part of the Watanabe sales network, we work with distributors based all over Japan to deliver Watanabe products to customers in each region of Japan. With the establishment of this broad and dense sales network, our products have grown significantly as a nationwide brand.

Aggressive overseas expansion

The world’s food situation is changing rapidly, from meat to alternative proteins, and food processing machines around the world are also being adapted to these changes. In the midst of this, we are taking on the challenge of these changes together with agents in many countries, including North, Central and South America, Europe, Asia and Oceania.
We value the basic unchanging principle of “being faithful to our customers”, and we are actively engaged in development with our distributors who follow this basic principle. We work closely with local customers in each country, and strive to ensure that Japanese customers traveling overseas can use our machines with peace of mind.

This company is recommended by the following support organizations.

Marketing Support Department, SMRJ