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Latest update: 26/02/2020 14:56:53

Trail Co., Ltd.

We are a professional dealer in care and rehabilitation shoes.

We devise our shoe-making methods from the standpoint of those who wear our products, as a professional dealer in care and rehabilitation shoes. We make our shoes in the hope of making a social contribution such that “anybody who wears the shoes can walk even one step further without tiring”. We can produce original small-lot products (300 pairs ~). We developed “GPS Walk®” in which the “Kantan GPS (easily handled GPS)” can be mounted inside each shoe sole. We commercialize our products at low prices while incorporating functions specialized in designability and improved easiness of wearing the shoes/improved easiness of helping a person to wear the shoes. Also, we conduct overseas production (in China) so that we can realize low price shoes. We carry out final processing and inspections in Japan to ensure safety and quality.

Inquiry

Sales Pitch

Shoes that can have built-in GPS and beacon devices
Wandering due to dementia and sudden behaviors due to mental disabilities are now becoming issues in society. We propose shoes to watch over people using GPS and beacon devices.
Our company aims to provide merchandise at low cost by overseas production.

Other presentation

[Company strength]
Our company was established as a professional dealer in care and rehabilitation shoes to make a social contribution by utilizing OEM production know-how. Our president developed the idea of desirable shoes for elderly people through his experience of caring for and nursing his parents. We can produce original small-lot products (from 300 pairs). We commercialized generic product shoes that can incorporate GPS devices therein for the first time in Japan. We commercialized our products at low prices while incorporating functions specialized in designability and improved easiness of wearing/improved easiness of helping to wear them. Furthermore, we conduct overseas production (in China) so that we can realize low price shoes. We carry out the final process and inspections in Japan to ensure safety and quality.


[Business description]
Our company is a professional dealer of care and rehabilitation shoes. We devise our shoemaking methods from the standpoint of those who wear our products. We make our shoes with the hope that “anybody who wears the shoes can walk even one step further without tiring”. Moreover, we undertook a survey to understand the actual situation of elderly people in nursing care facilities where our care and rehabilitation shoes were used. Based on the survey, we realized that we could be of help as a shoe specialist to solve the problems of loitering old persons due to dementia that has recently become a social problem. We collaborated with NTT DoCoMo to develop the shoes, “GPS Walk” in which the “Kantan GPS (easily handled GPS)” can be mounted inside each shoe sole. Furthermore, we are improving the “GPS Walk” to make it capable of corresponding to monitoring by a Beacon device.


[Industry]
Care/rehabilitation shoes wholesale and retail.


[Representative's message]
Recently, care and nursing of patients with cognitive dementia has become a social problem both in Japan and other developed countries. We hope to be a help for those people who care for such patients. GPS and Beacon devices have been developed as miniaturized and lightweight devices. The crucial point is how we can make the target persons carry those devices. We will make concerted efforts in product development by making use of the input from the actual care/nursing site.


[Company structure for market development/overseas expansion]
We have a wholesale/retailing business style for care and rehabilitation shoes. However, we are substantially a fabless manufacturer, focusing on product development. We are forming a system making us capable of being a good partner for our customer companies by developing our original products and utilizing OEM production.


[Awards and media coverage]
[Awards]
Good Design Award 2015, presented by Japan Institute of Design Promotion.

[Media]
Our company and products are introduced and featured in the following media: August 19, 2014, Super J channel, broadcast by TV Asahi Corporation; November 16, 2014, World Business Satellite, broadcast by TV Tokyo Corporation; Silver Sangyo Shinbun, an introductory article was published on October 10, 2015; Yomiuri Shinbun, an introductory article was published on January 18, 2016; Yukan Fuji, an introductory article was published on February 4, 2016; Nikkan Trendy, an introductory article was published in September 2016.


[Intellectual property]
Patent applied for a “device for detecting mobile object location information”.


This company is recommended by the following support organizations.

Marketing Support Department, SMRJ
Kansai Head Office, SMRJ
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