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Latest update： 27/04/2017 14:17:13
Shouei Denkou Co., Ltd.
We are an automotive part manufacturer aiming at sales expansion in the ASEAN region.
Our company is an automotive part manufacturer established in 1970. We mainly assemble wire sub-harnesses and manufacture push switches. We have been doing business in the field of wire sub-harnesses for over 40 years, with automobile industry customers who are very strict about quality, cost, and delivery. We have been increasing our business volume by providing solutions that satisfy customer needs. This includes potting for waterproofing and dustproofing using resin and encapsulation molding suitable for waterproofing and dustproofing board elements. We started to manufacture push switches at our factory in Thailand, which has been in service since 2013, and we now deliver these products to Japanese companies. We will accelerate our promotion of sales to the ASEAN region.
[Company strength] We possess crimping equipment for high-mix wire harness terminal production to enable production even in small lots. This is based on our experience in high-mix low-volume production for the automobile industry. Our company has many years of experience in manufacturing urethane and epoxy resins for potting (waterproofing and dustproofing using resin). We have a production system based on in-house molding lines and tie-ups with group member companies for integrated processing. This includes manufacturing casings necessary for potting (waterproofing and dustproofing using resin). [Business description] Our businesses involve automotive wire sub-harness assembly consignment manufacturing, automotive push switch assembly, and dissimilar material forming. We perform potting or encapsulation molding in harness assembly. Potting is a kind of waterproofing and dustproofing treatment using resin. Encapsulation molding does not damage elements because low pressure is used. Encapsulation molding can reduce the processing time and the number of parts compared to potting. We aim to provide comprehensive, thorough processing by using 100-ton synthetic and two-color resin injection molding machines for resin molding and combining in-house jigs, tools, and inspection devices. [Industry] Automotive wire sub-harness assembly; automotive push switch manufacturing [Strength of products/technologies] We have been doing business in the field of wire sub-harness assembly for over 40 years, with automobile industry customers who are very strict about quality, cost, and delivery. This experience makes it possible for us to manufacture high-quality products with quick turnarounds and at a low cost even in small-lot production. We add extra value by potting (waterproofing and dustproofing using resin) or encapsulation molding (optimal for waterproofing and dustproofing board elements). This is how we contribute to manufacturing products for outdoor use. [Representative's message] Our company is advancing unique product development combining the forming and switching technologies of Matsuda Denki, our group member company, with harness and potting (waterproofing and dustproofing using resin) processing. We have successfully implemented some of these products. We launched our factory in Thailand in 2013. We expanded our business of manufacturing automotive switches and started to supply them to Japanese companies in the local area. Harness production was scheduled to begin in 2016. We will promote sales channel development in the ASEAN region with our factory in Thailand as the starting point. [Company structure for market development/overseas expansion] Our sales engineering or production technology department will provide technical consulting. We established Matsuda Denki Thailand (MDT) for overseas expansion as a joint venture with a group member company in 2014. We started to manufacture automotive push switches in June 2013 and the harness assembling business (automotive sub-harnesses) was scheduled to begin in 2016. [Market share/Ranking] We have a 25% share of the Japanese market for fuel pump sub-harnesses, and a 25% share of the Japanese market for pressure sensor harnesses. [Awards and media coverage] [Awards] ASMO Co., Ltd., Grand Prix for Prototyping (2012); ASMO Co., Ltd. vendors’ QC circle report meeting, Grand Prix (2008 and 2009). [Media] [Authorization/Certification] ISO 9001:2008, ISO 14001:2004. [Main Clients / Business History (domestic)] Deliveries to Toyota Motor (push switches), Mazda Motor (audio harnesses), Honda Motor (pressure sensor harnesses), Denso (gasoline fuel pump harnesses), ASMO (wiper motor harnesses, power window motor harnesses, and blower motor harnesses), Hitachi Metals (pressure sensor harnesses), Suzuki Motor, and Daihatsu Motor. [Main Clients / Business History (overseas)] Deliveries to PT. ASMO Indonesia (ASMO Co., Ltd.) and DENSO (Thailand).
This company is recommended by the following support organizations.
- Chubu Head Office, SMRJ