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Latest update: 30/11/2016 17:29:02

Hirobekouki Co.,Ltd.

Our Diastite ceramic product with excellent weather resistance is performing well.

We are a ceramic fabrication company. Our products include Diastite as well as super-high-luminance, long-afterglow phosphorescent ceramic material (Cera Chikkou) and resin material (Resin Chikkou). We also supply water jet machining devices. Applications of Diastite include emblems, text on building nameplates, ceramic panels, temple crests, and family crests. Our police crests have been selected as a designated product by police headquarters.

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Other presentation

[Company strength]
During the 58 years since its establishment in 1956, our company has manufactured a wide range of products. Every one of these products has required manual work. We are a small company, but we have been quite agile in adapting products to specific needs. We are responding to the increasing demand for Cera Chikkou, Resin Chikkou, and braille rivets with safe and secure manufacturing methods. We offer installation services for all the products we manufacture. 

[Business description]
We are a ceramic fabrication company developing the following 4 product lines:
1) Diastite ceramic signs, which excel in durability and permanently retain their beautiful appearance (e.g., emblems, text on building nameplates, ceramic panels, temple crests, and family crests) 
2) Super-high-luminance, long-afterglow phosphorescent materials (Cera Chikkou ceramic phosphorescent material, and Resin Chikkou resin phosphorescent material)
3) Braille rivets with phosphorescent material for the visually impaired
4) Water jet machining devices


[Strength of products/technologies]
We have manufactured police crests for so long that our crest has become a designated product for each prefectural police headquarters. These crests are finished with our own unique Pure Gold Firing technology and delivered to various locations nationwide. They permanently retain their shiny gold appearance. We can also form ceramics in various shapes and colors other than pure gold. Cera Chikkou and Resin Chikkou are first-rate super-high-luminance phosphorescent materials with a long afterglow. Cera Chikkou boasts the durability of ceramics while Resin Chikkou can be combined with various kinds of different materials. 

[Representative's message]
Our company started out in 1956 as a manufacturer of ceramic police crests. These crests feature higher weather resistance than metals and our own Pure Gold Firing technology. Our products have been adopted by police headquarters and fire stations around the nation, bringing us trust and actual sales. We make use of this technology to manufacture and install school emblems, insignias, text on building nameplates, pagoda finials for temples and shrines, temple crests, and so on. We will continue to develop more phosphorescent products to help enhance safety and security. 

[Company structure for market development/overseas expansion]
Major companies in the construction and civil engineering industries have individual accounts with us and constantly send us orders. The president or the senior vice president in the Tokyo sales office directly respond to inquiries from other major companies to ensure that responses are made in a sincere manner. 

[Market share/Ranking]
Around 70% of the domestic Japanese ceramic police crest market.

[Awards and media coverage]
“Tokoro-san’s Things That School Doesn’t Teach You About” (Television Tokyo); “World Business Satellite” (TBS); “Good Money Making Monday!” (NHK); “You are the Hero: 50 Voices” (publication); “Small No. 1 Company: 50 Voices” (The Nikkei), and so on. 

[Joint research and development]
Industrial Technology Center of Fukui Prefecture (joint development of Cera Chikkou, 1996), and Japan Atomic Power (consignment research of Resin Chikkou, 2008?2010). 

[Main Clients / Business History (domestic)]
Kajima Corporation, Shimizu Corporation, Toda Corporation, Taisei Corporation (laying work of braille rivets).

[Exhibition History/Information]
Tokyo International Industry Exhibition 2012.

This company is recommended by the following support organizations.

Hokuriku Head Office, SMRJ